How to Find Easy Keywords for SEO Success
Finding easy keywords is the secret to ranking higher on Google with less effort. Whether you're a beginner or an experienced marketer, targeting low-competition, high-traffic keywords can give your content a competitive edge.
Why Target Easy Keywords?
Easy keywords are search terms with low competition but decent search volume. They allow you to rank faster, drive organic traffic, and build authority without competing against established giants.
Step 1: Use Keyword Research Tools
Start with free tools like Google Keyword Planner, Ubersuggest, or AnswerThePublic. These tools reveal search volume, competition levels, and related queries.
Step 2: Analyze Competitor Keywords
Study competitors ranking for your target terms. Tools like Ahrefs or SEMrush show their top-performing keywords, including low-difficulty opportunities.
Step 3: Focus on Long-Tail Keywords
Long-tail phrases (e.g., "best running shoes for flat feet") have lower competition and higher conversion rates. They match user intent more precisely.
Step 4: Check Keyword Difficulty Scores
Most SEO tools provide a difficulty score (0-100). Aim for keywords below 30 for easier wins.
Step 5: Leverage Google Suggestions
Type your seed keyword into Google and note autocomplete suggestions. These reflect real user searches with lower competition.
Step 6: Target Question-Based Queries
Answering questions ("how to," "what is," "why does") helps capture voice search and featured snippets.
Step 7: Monitor Trends with Google Trends
Identify rising keywords before they become competitive. Seasonal or trending topics often offer quick wins.
Final Tips for Easy Keyword Success
- Prioritize user intent over search volume.
- Update old content with new keyword opportunities.
- Track rankings and adjust your strategy.
By following these steps, you’ll uncover easy keywords that drive traffic and improve your SEO performance.