How to Find Trending Keywords on Google
Staying ahead of trending keywords is crucial for SEO success. By targeting what people are actively searching for, you can drive more traffic to your website and improve your rankings. Here’s a step-by-step guide to finding trending keywords on Google.
1. Use Google Trends
Google Trends is a free tool that shows the popularity of search terms over time. Enter a keyword to see its trend, related queries, and regional interest. Filter by time, location, and category for deeper insights.
2. Leverage Google Search Console
Google Search Console provides data on the keywords your site already ranks for. Look for sudden spikes in impressions or clicks to identify emerging trends.
3. Explore Google’s "People Also Ask" and "Related Searches"
When you search for a keyword, Google displays related queries and questions. These can reveal trending subtopics and long-tail keywords.
4. Monitor Social Media and News Trends
Platforms like Twitter, Reddit, and industry blogs often highlight trending topics. Tools like BuzzSumo can help track viral content and related keywords.
5. Use Keyword Research Tools
Tools like Ahrefs, SEMrush, and Ubersuggest provide real-time data on keyword trends, search volume, and competition.
6. Analyze Competitor Keywords
Study what keywords your competitors are ranking for. Tools like SpyFu or Moz can reveal their top-performing content and trending terms.
7. Stay Updated with Seasonal Trends
Certain keywords peak during holidays, events, or seasons. Plan your content calendar around these trends for maximum impact.
By consistently monitoring and adapting to trending keywords, you can keep your content relevant and drive organic traffic to your site.