How to Get YouTube Keywords for Better Video Rankings
If you want your YouTube videos to rank higher and reach more viewers, using the right keywords is essential. Keywords help YouTube understand what your video is about and match it with relevant searches. Here’s how to find the best YouTube keywords for your content.
Why YouTube Keywords Matter
Keywords are the foundation of YouTube SEO. They help your videos appear in search results and recommendations, increasing visibility and engagement. Without the right keywords, even high-quality content may go unnoticed.
How to Find YouTube Keywords
1. Use YouTube’s Search Suggest
Start by typing your topic into YouTube’s search bar. The autocomplete suggestions are popular search terms related to your query. These are great keyword ideas to target.
2. Analyze Competitor Videos
Look at videos ranking for your topic. Check their titles, descriptions, and tags to identify keywords they’re using. Tools like VidIQ or TubeBuddy can help with this.
3. Leverage Keyword Research Tools
Tools like Google Keyword Planner, Ahrefs, or Ubersuggest provide search volume and competition data for YouTube keywords. Focus on high-search, low-competition terms.
4. Check Trending Topics
YouTube’s Trending page shows popular videos in your niche. Use these trends to find relevant keywords and create timely content.
How to Use YouTube Keywords Effectively
Once you’ve found your keywords, optimize your video by including them in:
- Title: Place the main keyword near the beginning.
- Description: Write a detailed description with keywords naturally included.
- Tags: Add a mix of broad and specific keyword tags.
- Transcripts/Subtitles: YouTube crawls this text, so include keywords here too.
Final Tips for YouTube Keyword Success
Focus on user intent—choose keywords that match what your audience is searching for. Monitor your video’s performance and adjust your strategy as needed. With the right keywords, your YouTube channel can grow faster and reach more viewers.